Cratis D. Williams School of Graduate Studies

About the Office of International Programs (OIP):
OIP is responsible for spearheading the global engagement efforts at App State. Through the curriculum, co-curricular and extracurricular activities, relationships with scholars and students from around the world, education
abroad programs, grants, and scholarships for collaborative research abroad, and numerous cross-cultural programs, OIP creates opportunities for students to understand the world and be active participants in it. App State is
committed to engage students in diverse experiences at home and abroad to increase their knowledge of global issues, regions, and cultures; improve their intercultural skills, and develop attitudes that cultivate global citizenship.

About the Marketing & Outreach Coordinator Position:
Under the direction of the Executive Director, this position assists with marketing and outreach efforts on behalf of the office. The graduate assistant is employed for a minimum of 2 semesters (Fall 2024 and Spring 2025) with an opportunity to extend. The position works 20 hours per week at $16.66 / hour.

Job Duties:

• Assist with developing and implementing an annual marketing plan
• Assist with editing and maintaining the OIP website
• Manage social media accounts
• Coordinate special events
• Create graphic representations of data into readable content for stakeholders
• Review current outreach efforts and provide guidance on new directions
• Maintain OIP brand identity in all marketing materials

Benefits:
Professional development in:

• Advising and management of marketing and outreach efforts
• Office setting / professional comportment
• Communication and networking
• Intercultural competencies
• Project management
• Event management
• Mentoring by the OIP staff

Preferred Qualifications and Experience:

• Educational and / or work background in marketing and outreach
• Proficiency in InDesign, Canva, photo editing software, and other technologies that support marketing and outreach efforts
• Capable of working independently
• Excellent communication skills
• Detail-oriented
• Ability to imagine, plan, and implement creative projects
• Knowledge of social media platforms and best practices